[Blake]

If there’s been more bluster about anything other than Apple’s $200 iPhone price cut, it’s about the new support in iTunes 7.4 for purchasing ringtones from the iTunes Store. Apple’s implementation of ringtones is significantly more advanced, less expensive, and more flexible than that provided by virtually any other phone maker or cellular carrier. This, of course, is why everyone hates it with the white-hot passion normally reserved for members of an opposing political party.

[Conner]

David Pogue explains all the fun in his New York Times blog: “Pop song ringtones from T-Mobile and Sprint cost $2.50 apiece; from Verizon, $3. You don’t get to customize them, choose the start and end points, adjust the looping, and so on. Incredibly, after 90 days, every Sprint ringtone dies, and you have to pay another $2.50 if you want to keep it. Verizon’s last only a year.

[sadicke]

(12-04-2019, 02:36 AM)Conner Wrote: David Pogue explains all the fun in his New York Times blog: “Pop song ringtones from T-Mobile and Sprint cost $2.50 apiece; from Verizon, $3. You don’t get to customize them, choose the start and end points, adjust the looping, and so on. Incredibly, after 90 days, every Sprint ringtone dies, and you have to pay another $2.50 if you want to keep it. Verizon’s last only a year.

Three bucks for a 30-second snippet that lasts a year—when you can buy the entire song online for $1 and own it forever? What am I missing here? How is a 30-second, time-limited excerpt worth three times as much as the full work forever? Does this not enter the heads of the people who are paying $5 billion a year?”

[Blake]

What Pogue is missing is that purchasing a ringtone is often the only way to put a musical ring on your cell phone; many phones and carriers do not allow you to manually upload ringtones to their phones, so you have to purchase the ringtone even if you already “own” a copy of the song on CD or from a digital music store.

[Conner]

(12-04-2019, 02:42 AM)Blake Wrote: What Pogue is missing is that purchasing a ringtone is often the only way to put a musical ring on your cell phone; many phones and carriers do not allow you to manually upload ringtones to their phones, so you have to purchase the ringtone even if you already “own” a copy of the song on CD or from a digital music store.

The ringtone is yours forever, but the new iTunes Store terms of service require that you can only sync an iPhone with a ringtone to one computer, and that attempting to sync it to another computer will erase your ringtones and replace them with any ringtones on the syncing computer.

[sadicke]

Why is this so horrible, since it seems demonstrably and easily superior to any other ringtone service offered today? Other cell phones are not tied to music players like iTunes—there’s no way to get music onto the phone except by the cell phone’s preferred method. (There are some exceptions, of course, but not as many as there ought to be.) Since the iPhone is also “the best iPod Apple ever made,” according to Steve Jobs, it already has your tunes on it.

[MURPHY]

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